Our Policy for Your Privacy

a.k.a.Privacy and Data Protection Policy

All of us have our personal data stored, tracked and shared on the internet in ways we hardly know about. It’s right to be concerned about who is using that personal data and for what purpose.

WordPressforGood largely supports regulations and controls put in place to limit and make more transparent how companies use personal data.

This is our statement to show you we’re trying to be transparent about how we use your data.


This privacy notice provides you with details of how we collect and process your personal data through your use of our site https://wordpressforgood.com or any subdomains including any information you may provide to us when you purchase a product or service, sign up to our email list or take part in a prize draw or competition.

WordPressforGood is the data controller and is responsible for your personal data (referred to as “we”, “us” or “our” in this privacy notice).

First things first …

WordPressforGood is based in Switzerland. This Impressum section is required by Swiss law to give clear information relating to the company. For details about the relevant law, the Federal Act against Unfair Competition (UWG), see this page (in German, French, Italian).

Contact Details & Impressum

Postal address:
Egliweg 10
2560 Nidau

Email address: support@wordpressforgood.com

Contact form: https://wordpressforgood.com/#contact

Greenstrands GmbH is the company that owns the WordPressforGood brand and is a limited liability company registered under Swiss law.

Now, to the policy …

We Don’t Share Your Information

This means we don’t consciously give out or sell your information to other companies that would then market to you. Never. Ever.

We do share your information with our third party services that essentially are the tools that we use to run the business. Currently, and very unusually for an online business, we use no email marketing software or other data collection tools to run this website. We have no presence on social media sites except on LinkedIn and a really inconsisten Twitter presence. You can feel safe here.

If we ever do use such tools, we will choose companies who have privacy policies in place that respect your data. This means they will not access your data to market to you or otherwise use your information, for any reason, except for when we direct that tool to perform a function for us within our account.

Why Do We Collect Your Personal Information?

We do business through relationships. We collect some personal information about you because without that information we can’t be in a relationship with you.

If you’re a client, we need to know how to reach you and deliver what we promise.

If you’re not yet a client, but are interested, we may need your personal information to send you our content and invitations to programs and other offers so you can benefit and consider deepening our relationship.

If you use the site to contact us (by filling in and submitting a form) we do want and need to collect that information so we can continue to be in a relationship with you.

We only send information to you if you ask for it, usually by filling out a form on our website, making a purchase through our website or by having a conversation with someone on our team.

Just looking at our website content doesn’t require you to give us any information at all.

What Data We Collect About You And What We Use It For

First and foremost, we use your data to deliver information and services to you. That’s it.

Personal data means any information capable of identifying an individual. It does not include anonymised data.

The data we collect depends entirely on how you interact with us. We may process the following categories of personal data about you:

  • Communication Datathat includes any communication that you send to us whether that be through the contact form on our website, through a chat widget on our website, through email, text, Skype, social media messaging, social media posting or any other communication that you send us. We process this data for the purposes of communicating with you, for record keeping and for the establishment, pursuance or defence of legal claims. Our lawful ground for this processing is our legitimate interests which in this case are to reply to communications sent to us, to keep records and to establish, pursue or defend legal claims.
  • Customer Datathat includes data relating to any purchases of goods and/or services such as your name, title, billing address, delivery address email address, phone number, contact details, purchase details and your card details. Our service necessitates a constant connection to, and monitoring of, your website, so we also need your website’s IP address and perhaps details of other online accounts in your name (e.g. hosting accounts) in order to best provide our services. We process this data to supply the goods and/or services you have purchased and to keep records of such transactions. Our lawful ground for this processing is the performance of a contract between you and us and/or taking steps at your request to enter into such a contract.
  • User Datathat includes data about how you use our website and any online services together with any data that you post for publication on our website or through other online services. We process this data to operate our website and ensure relevant content is provided to you, to ensure the security of our website, to maintain back-ups of our website and/or databases and to enable publication and administration of our website, other online services and business. Our lawful ground for this processing is our legitimate interests which in this case are to enable us to properly administer our website and our business.
  • Technical Datathat includes data about your use of our website and online services such as your IP address, your login data, details about your browser, length of visit to pages on our website, page views and navigation paths, details about the number of times you use our website, time zone settings and other technology on the devices you use to access our website. The source of this data is from our analytics tracking system. We process this data to analyse your use of our website and other online services, to administer and protect our business and website, to deliver relevant website content and advertisements to you and to understand the effectiveness of our content and advertising. Our lawful ground for this processing is our legitimate interests which in this case are to enable us to properly administer our website and our business and to grow our business and to decide our marketing strategy.
  • Marketing Datathat includes data about your preferences in receiving marketing from us and our third parties and your communication preferences. We process this data to enable you to partake in our promotions such as competitions, prize draws and free give-aways, to deliver relevant website content and advertisements to you and measure or understand the effectiveness of this advertising. Our lawful ground for this processing is our legitimate interests which in this case are to study how customers use our products/services, to develop them, to grow our business and to decide our marketing strategy.

We may use Customer Data, User Data, Technical Data and Marketing Data to deliver relevant website content to you and to measure or understand the effectiveness of the information we serve you with. Our lawful ground for this processing is legitimate interests which is to grow our business. We may also use such data to send other marketing communications to you about relevant products and services, such as technical services, online courses; books; live broadcast trainings such as webinars; coaching and mentoring services. Our lawful ground for this processing is either consent or legitimate interests (namely to grow the WordPress for Good business).

By the way, it is very important that the information we hold about you is accurate and up to date. Please let us know if at any time your personal information changes by emailing us at support@wordpressforgood.com.

Sensitive Data

We do notcollect any Sensitive Data about you. Sensitive data refers to data that includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health and genetic and biometric data. We do not collect any information about criminal convictions and offences.

Where we are required to collect personal data by law, or under the terms of the contract between us and you do not provide us with that data when requested, we may not be able to perform the contract (for example, to deliver goods or services to you). If you don’t provide us with the requested data, we may have to cancel a product or service you have ordered but if we do, we will notify you at the time.

We will only use your personal data for a purpose it was collected for or a reasonably compatible purpose if necessary. For more information on this please email us at support@wordpressforgood.com. In case we need to use your details for an unrelated new purpose we will let you know and explain the legal grounds for processing.

We may process your personal data without your knowledge or consent where this is required or permitted by law.

We do not carry out automated decision making or any type of automated profiling.

How Do We Collect Your Personal Data?

We may collect data about you by you providing the data directly to us (for example by filling in forms on our site or by sending us emails). We may automatically collect certain data from you as you use our website by using cookies and similar technologies. Please see our cookie policy for more details about this.

We do not use Google analytics in any way. Instead we use a privacy-focused tracking solution called Matomo and do not share the collected information with any third parties.

wordpressforgood uses matomo analytics

We may receive data from third parties such as

  • analytics providers such as Google based outside the EU,
  • advertising networks such as Facebook based outside the EU,
  • email marketing providers such as Active Campaign based outside the EU,
  • search information providers such as Google based outside the EU,
  • providers of technical, payment and delivery services, such as data brokers or aggregators.

We may also receive data from publicly available sources such as CRO in Ireland, Moneyhouse in Switzerland, Companies House in the UK and other similar entities.

Marketing Communications

Our lawful ground for processing your personal data to send you marketing communications is either

  • your consent or
  • our legitimate interests (namely to grow our business).

Under the GDPR, we may send you marketing communications if

  1. you made a purchase or asked for information from us about our goods or services or
  2. you agreed to receive marketing communications

and if, in each case, you have not opted out of receiving such communications since. Under these regulations, we may send you marketing or information emails without your direct consent. However, you can still opt out of receiving marketing emails from us at any time.

We will never share your personal data with any third party for their own marketing purposes without your express consent.

Disclosures Of Your Personal Data

We may have to share your personal data with the parties set out below:

  • Service providers who provide IT and system administration services.
  • Professional advisers including lawyers, accountants, auditors and insurers
  • Government bodies that require us to report processing activities.
  • Third parties such as copywriters, customer support and virtual assistants
  • Third parties to whom we sell, transfer, or merge parts of our business or our assets.

We do not sell or trade your personally identifiable information to outside parties. We require all third parties to whom we transfer your data to respect the security of your personal data and to treat it in accordance with the law. We only allow such third parties to process your personal data for specified purposes and in accordance with our instructions. If interested, please ask us for a copy of our Supply Chain Policy.

International Transfers

Countries outside of the European Economic Area (EEA) do not always offer the same levels of protection to your personal data, so European law has prohibited transfers of personal data outside of the EEA unless the transfer meets certain criteria.

Many of our third parties service providers are based outside the European Economic Area (EEA) so their processing of your personal data will involve a transfer of data outside the EEA. These service providers are known as sub-processors under GDPR terminology; you can see a list of those we use here.

Whenever we transfer your personal data out of the EEA, we do our best to ensure a similar degree of security of data by ensuring at least one of the following safeguards is in place:

  • We will only transfer your personal data to countries that the European Commission have approved as providing an adequate level of protection for personal data by; or
  • Where we use certain service providers, we may use specific contracts or codes of conduct or certification mechanisms approved by the European Commission which give personal data the same protection it has in Europe; or
  • If we use US-based providers that are part of EU-US Privacy Shield, we may transfer data to them, as they have equivalent safeguards in place; or
  • We will only transfer your personal data to companies that comply, to the best of our knowledge, with the GDPR.

If none of the above safeguards is available, we may request your explicit consent to the specific transfer. You will have the right to withdraw this consent at any time.

Data Security

We have put in place security measures to prevent your personal data from being accidentally lost, used, altered, disclosed, or accessed without authorisation. We also allow access to your personal data only to those employees and partners who have a business need to know such data. They will only process your personal data on our instructions and they must keep it confidential.

We have procedures in place to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach if we are legally required to.

How do we protect your information and secure information transmissions?

We employ commercially reasonable methods to ensure the security of the information you provide to us and the information we collect automatically. This includes using standard security protocols and working only with reputable third-party vendors.

Email is not recognized as a secure medium of communication. For this reason, we request that you do not send private information to us by email. However, doing so is allowed, but at your own risk.

Some of the information you may enter on our website may be transmitted securely via a secure medium known as Secure Sockets Layer, or SSL. Credit Card information and other sensitive information is never transmitted via email. We do not process any credit card details, all of which are processed by Stripe.

WordPress for Good may use software programs to create summary statistics, which are used for such purposes as assessing the number of visitors to the different sections of our site, what information is of most and least interest, determining technical design specifications, and identifying system performance or problem areas.

For site security purposes and to ensure that this service remains available to all users, we use software programs to monitor network traffic to identify unauthorized attempts to upload or change information, or otherwise cause damage.

Data Retention

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

When deciding what the correct time is to keep the data for we look at its amount, nature and sensitivity, the potential risk of harm from unauthorised use or disclosure, the processing purposes, if these can be achieved by other means and legal requirements.

For tax purposes, the law in Switzerland requires us to keep basic information about our customers (including Contact, Identity, Financial and Transaction Data) for ten years after they stop being customers.

In some circumstances, we may anonymise your personal data for research or statistical purposes in which case we may use this information indefinitely without further notice to you.

It’s Your Data: Your Legal Rights

You can ask us or third parties to stop sending you marketing messages at any time by following the opt-out links on any marketing message we send to you OR by emailing us at support@wordpressforgood.com at any time.

If you opt out of receiving marketing communications this opt-out does not apply to personal data provided as a result of other transactions, such as purchases.

Under data protection laws you have rights in relation to your personal data that include the right to request access, correction, erasure, restriction, transfer, to object to processing, to portability of data and (where the lawful ground of processing is consent) to withdraw consent.

You can see more about these rights at https://ec.europa.eu/info/law/law-topic/data-protection_en

If you wish to exercise any of the rights set out above, please email us at support@wordpressforgood.com.

You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may

  • charge a reasonable fee if your request is clearly unfounded, repetitive or excessive or
  • refuse to comply with your request in these circumstances.

We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.

We try to respond to all legitimate requests within one month. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you.

If you are not happy with any aspect of how we collect and use your data, you have the right to complain to a supervisory authority, in particular in the Member State of your habitual residence or place of work. We should be grateful if you would contact us first if you do have a complaint so that we can try to resolve it for you.

Third Party Links

This website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy notice of every website you visit.

Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these linked sites; feel free to email us in that regard at support@wordpressforgood.com.


Like almost every website, cookies are the simple technology we use to improve your experience on our website. You can set your browser to refuse all or some browser cookies or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly. For more information about the cookies we use, please see our cookie policy.


We’re doing our best to respect your data, meet legal requirements and to be transparent and serve you well. If you have any questions, please ask at support@wordpressforgood.com.

Changes To This Privacy Policy

As we are continuously learning how to do this better, we’ll update this privacy policy from time to time without notice, so feel free to check back as often as you like.

With each update to this page we’ll update the date of our notice here on this page.

We remain deeply grateful for your trust in us.

Last Update: November, 2022